On Nov. 30, 2019, the 304 Collective will host its 2nd Annual Holiday Pop-Up Shop, featuring small business owners and artisans from NCWV.  Enjoy a holiday shopping experience with a collection of local artisans, right here in the 304 Collective studio.

Stop by our studio, located at 700 Morgantown Ave from 10am – 3pm to shop and enjoy some holiday treats.

Book & Beard

Book and Beard Co came to life this year in the minds of Rachel and Michael Ellis. The husband and wife team works together to design art prints, buttons, and stickers that are both fun and educational. Rachel’s locally printed West Virginia inspired t-shirts under her Mountain Mamas Handmades line will also be featured at the shop.

Featured gift suggestion: 5×7 Literary art prints.  These 5×7 fine art prints depict various beloved historical and literary characters. The perfect size for a desk or schoolroom, they work for a teacher gift, child’s room, or literary super-fan gift.

Allora Vintage

Angela Papa Leipold is the artist behind Allora Vintage.  Her collection of carefully curated vintage decor, furniture and architectural salvage is vast and eclectic, spanning decades and styles and is constantly changing.

After 25+ years doing special events and galas at the Smithsonian Institution, and a lifetime of learning from her parents about all things vintage, Angela opened Allora Vintage to share her love for the beautiful objects and stories that speak of our past and beautify our lives.

Featured Gift Suggestion: Mid Century Barware adds instant glamour to any event or bar!

Bella Beloved Co.

Bella Beloved Co. is a Small-Batch Beauty line founded by Brittney Rutledge.  Her mission is to ensure freshness, quality, sustainability, and create holistically conscious products. All of her products are stacked with powerhouse ingredients & are completely free of toxins and chemicals. Brittney strives on honest, green beauty that feeds the skin, not poison it. Bella Beloved Co. is beauty inspired by nature. All products are made with love through prayer.

Featured Gift Suggestion:  Calming Chest Rub. This is a natural Cold and Cough Decongestant.  Our Calming Chest Rub was created to help support respiratory health and reduce the symptoms of cold and flu. Easily applied and great for the entire family during the fall and winter months. Its a great pair alongside our Elderberry Syrup (natural cold and flu).

Angi D*signs

Angi D*signs is the (not so) super secret craft alias of Angela Henderson.  Angela is dedicated to repurposing materials into unique and whimsical accessories. All designs and crafts are made by her, by hand.
Featured Gift Suggestion Mini Pie Necklaces. The pies bring back strong memories of baking and eating with loved ones. Their vintage bottle-cap pie tins also hark back to yesteryear.

Siren of Jupiter

Kyrstin Riggs is potter behind Siren of Jupiter Pottery, based in North Central WV. She’s also a Momma of a wild 2 and a half year old. Her son coming into her life and her family moving into Fairmont is what helped to kick start her path to being a potter. Kyrstin specializes in functional pottery that seeks inspiration through life and the things that spark curiosity. She’s constantly drawing from space, the ocean, mythology, other art forms and, of course, my day-to-day.

Featured Gift Suggestion: A handmade mug.  Your loved one will be the envy of the office, or have a unique item for home, and they’ll think of you every time they’re sipping their favorite warm drink.

Made with Love

Krista Mitchell is a Morgantown native and the owner/maker of Made with Love products. Her all-natural, small-batch, plant-based skincare uses herbal infusions to soothe and nourish the skin!

Featured Gift Suggestion: Krista’s most popular products include Magic Skin Potion and Magic Lip Balm, which both use the power of calendula oil to soften and protect the skin.

Little Peanut Baby

Heather started Little Peanut Baby in 2015 when her oldest was 6 months old. She wanted to do something creative with her time at home and found herself making little items because who doesn’t love dressing up a little baby girl in all things sparkly?! Slowly but surely the business grew into more than just fabric bows.  Glitter and felt bows were added along with flower headbands and flower crowns.

Featured Gift Suggestion: West Virginia state skirt and matching bow. The bows and skirts are great to wear year-round to show off your Mountaineer pride!!


Nicole is the owner, Creative Business Strategist and writer behind QUARTZ + COAL. She is from the mountains of wild, wonderful West Virginia. She attended college at Concord University, where she received a B.S. in Business Administration, majoring in Marketing. She is the creator of the Heart of Gold Gratitude Journal, which she recently published after successfully crowdfunding the project on Kickstarter.

QUARTZ + COAL helps Creative Entrepreneurs + Small Business Owners build a growth mindset on the foundation of self-love and gratitude; design and maintain authentic, cohesive Branding; create engaging, consistent written, audio and visual content; and manage organized, strategic Marketing and project plans.

Featured Gift Suggestion: the Heart of Gold Gratitude Journal.

JuneFolk Fibers

Corleen and is the creator behind JuneFolk Fibers. She is a self taught fiber artist, wife and momma to two wild boys. Corleen loves to create garlands, mobiles, and art pieces with a modern bohemian element, which adds texture and depth. Each item is created while ensuring the cruelty-free nature of the product, which is the essence behind all of my pieces. All wool is sourced from local small-family owned farms that also share in the values of the love and respect for the land and animals.

Featured Gift Suggestion: The entryway feltball and wooden bead tassel garlands make for such a great and affordable Christmas gift for those who love to decorate. They add a modern farmhouse element, which is really trending right now!

Rora Apothic

Stacy is owner of Rora Apothic, an independent and creatively evolving brand offering high quality natural personal care products. In 2016, Stacy’s partner, Kyle, created Rora Apothecary. After his unexpected passing, Stacy decided to preserve the Rora brand to honor Kyle’s memory and entrepreneurial spirit as Rora Apothic.
At Rora, we are working hard to accomplish a few important things. First, Rora Apothic is a socially conscious company that strives to inspire confidence and advocates the importance of self-care. We believe in the beauty and medicinal power of nature and want to share it with others through our brand. Next, we are working to give back to the community and the planet by partnering with local suppliers and businesses, investing in environmentally safe and recyclable packaging, and making donations to non-profits we believe in.
Everything in our studio is handmade in small batches in Morgantown, WV.  We use medicinal herbs from our own garden combined with skin loving oils and butters to create one of a kind skincare products that are truly healing from the inside out. All products are completely vegan (or vegetarian if they contain honey) and no products are tested on animals.
Featured Gift Suggestion: Aromatherapy rollers.  Perfect for stocking stuffers and teachers gifts.  These beautiful glass roller bottles are easy to throw in your bag for easy travel. Just roll the scent onto your wrists or neck for instant aromatherapy bliss.

The Flower Girl

The Flower Girl is a small cut flower farm consisting of a wide variety of annuals, perennials, woodies, and spring bulbs. Brittany, the flower obsessed farmer grows on her grandfather’s 30 acre farm in Clarksburg.  For the last three years Brittany and her husband Josh have foraged local evergreen to create beautiful holiday wreaths.
Featured Gift Suggestion: Holiday Wreaths!  The Flower Girl uses locally foraged evergreen for the handcrafted wreaths and because of that these wreaths are made to last well beyond the holiday season. Buy one as a gift, and one for your own home!